Privacy

What we do not do

• No advertising networks, no third-party ad cookies, no data brokers.
• No session recording. We do not film your visit.
• No individual profiles. We count reads, not readers.
• Nothing is sold to anyone, for any purpose.

The one thing we do

If — and only if — you press Accept on the banner, we load PostHog, an analytics tool, to record which pages get read. It tells us that a report was opened, roughly where in the world from, and which link brought you. That is how we learn whether writing this is worth the cost.

It runs on PostHog's European servers. Session recording and autocapture are switched off in our configuration, and we do not create person profiles. If you press Refuse, the script is never loaded at all — not loaded and idle, simply not loaded.

Your choice is stored in your browser's local storage under rm-consent. That entry is the only thing we put on your device before you decide, and it exists solely so we stop asking.

What we record, exactly

Four things, and nothing else:

• The page opened, and the country it was opened from — derived from your IP address by PostHog at the moment of receipt. We never see or store the address itself.
• How long a report was actually read, and how far down the page you got. The timer stops when the tab goes to the background, so a tab left open overnight is not counted as a night of reading.
• Whether the report was shared, and to which channel — the click, not who you sent it to. The share buttons are plain links: no social widget runs on this page, so nothing is reported back to those networks until you actually click through.
• Whether the newsletter form was submitted — the fact of it, not the address, which never reaches our analytics.

We use this to answer one question above all: are the reports that say don't do it read as much as the ones that say do? If they are not, this publication has a problem worth knowing about early.

Changing your mind

You can switch either way, at any time, right here.

Allow analytics Turn analytics off

Server logs

The site is served by Cloudflare Pages, which keeps standard technical logs — IP address, browser, page requested — for security and abuse prevention. Those logs are produced by the hosting provider, not by us, and we do not use them for analytics.

Links out

Every report links to its sources. Those sites have their own rules and we have no control over them. Following a link takes you somewhere this policy does not reach.

Your rights

Under the GDPR you can ask what we hold about you, ask for it to be deleted, or object to the processing. Given that we do not build profiles, the honest answer is usually that we hold nothing tied to you — but ask, and you will get a straight answer.

Who to write to

Write to [email protected]. Corrections to reports go to the same address.

Last updated: 2026-08-21. This page describes what the site actually does; if it ever stops matching the code, the code is the error and it gets fixed.